E-commerce mobile app

Beauty Lab is an e-commerce application project that I created as part of the UI Challenge course from Dare IT.

Role

UI Designer

Industry

Beauty

Duration

2 months

About the project

Beauty Lab is an e-commerce application project that I created as part of the UI Challenge course from Dare IT. I designed it based on the brief provided, the client's user flow and several preliminary wireframes.

The process also included defining the project goal, developing branding, preparing Lo-Fi and Hi-Fi wireframes for the full buying process, and preparing a clickable prototype along with a recorded presentation.

About the project

Design process

I started by making changes to the Lo-Fi wireframes and homepage provided with the course, implementing my branding, the content I selected and the solutions I obtained after thorough research.

On the Lo-Fi wireframes, I implemented the best solutions and decisions I made through reaserch. Then I included the most important functionalities in the application.

When designing Hi-Fi wireframes, new application branding was used and the layout was refined to take into account functionality and attractiveness.

a pair of cell phones on a concrete block

a cell phone with a yellow rectangular screen

Conclusion

I created an application that guides the customer through the purchasing process in an efficient and transparent way, to finalize it, or encourages further purchases. At the same time, it has a loyalty program and intuitively communicates with the customer through promotional offers and offers tailored to the user's needs.

Conclusion

See the full case study

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